In recent times, big data, artificial intelligence, and machine learning are in limelight. Thanks to the new tools of highly effective marketing teams, collectively and individually, today, there are more data points than ever before. Rather than traditional high-expenditure campaigns, the results of these emerging tools are highly personalized. The advantages of these tools […]
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INTRODUCTION The world is changing, so are the businesses! The increasing competition in the business world makes it necessary for the business to connect to their customer in an effective way. This is important not only for survival but also to run your business smoothly. But the question is ‘How to do that?’ Instagram
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McDonald’s and Domino’s two of the global fast-food giants last month. They launched their TV Campaigns in India. Both of these campaigns can be best described as “digitally inclined” TV Campaigns. The reason why am I calling them “digitally inclined”? – This is because the objective of both of these campaigns was to get users
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WeChat popularly known as China’s ‘app for everything’ has over 1 billion monthly active users. WeChat Founder Allen Zhang on January 9 2019 gave a 4-hour presentation at the 2019 WeChat Open Course. He discussed on WeChats past, present and future tactics, stating his most critical priority is to make an effective product. This meant
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Along with being the world’s largest social media market. China also boasts of its phenomenal rich and diverse online landscape. A remarkable revolution is seen in China in terms of communication, advertisement, and interaction. Big data, unlimited internet coverage, and extensive mobile usage are driving anomalous social connectivity and marketing opportunities. This blog is to
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Outlook at Top Search Engines in China: Overall Baidu is the clear market leader with an approximate overall market share of 70%. Also, Baidu happens to be the second-largest search engine in the world. It was founded in January 2000 by the Chinese Internet entrepreneur and search scientist Robin Li. It is also considered
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Amazon Web Services – AWS for Digital Marketing Rocket up your speed – innovation and agility with the anchorage and efficiency of AWS. Technology is a vast and deep rooted course of knowledge. Every other day, comes up with Innovations, technological metamorphosis, techniques and opportunities for the anticipated and rapidly growing industrial markets. Few
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We’re human, and we love a good story with interesting content. Just think about our old time as
The best CEOs are aware that their industry and customers…
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