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Why digital marketing is important for your start-up? Running your business is no joke. That are millions of things you need to keep your eye on and to work on. From the management, to payments, to logistics everything needs an eye for detail. Rookies in their early days ignore marketing methods thinking that it’s an […]

Business Logo Design and Brand Personality Your customers follow your brand online and associate human characteristics with your brand. for eg: Dove brand is associated with a warm and feminine personality. Your brand personality is determined by your company logo. Logo is the face of your company and it should be able to imbibe positive

Content is the King As they say, your content does most of the work for you in SEO and Digital Marketing. If your content appeals to your target audience, half of the work is done. You have already grabbed their attention and made your good perception in their minds. Nothing is possible without engaging content

Smart Keyword Research Techniques to Boost your SEO! Incorporating a smart way of keyword research is necessary to find out the right keywords that can target interest and intent of the audience. A good keyword list can be used for SEO, PPC and even Content Marketing to develop effective and engaging content. Your curiosity for

YouTube SEO: Importance of Videos in getting higher SEO rankings Influential and innovative companies are making use of more and more videos in their online marketing strategies. This is because videos are now accounting for about 60% of online traffic which is expected to rise even more in the coming years. The rise in video

What does having an online presence mean? Whether yours is a small, medium or large business, having an online presence means having a website of your company over the world wide web. It is a global trend that people turn on the internet to research for any product/service and in the process of doing so,

Voice search – the future of SEO When the movie Star Trek aired in 1987, the concept of casually conversing with the computer seemed like a far fetched idea. However, today voice search is the fastest growing method of over the internet and with the speed with which it is evolving, we will not have

SEO Guide: Small Business Firms Are you a small business owner or a solo practitioner looking for tips to market your business online, if yes, then consider reading this SEO Guide: Small Business Firm snippet. Making your business compete and win in the online marketplace can be a challenging task. Marketing strategies are totally different

Have a look at a few cool WordPress Facts you never knew ! WordPress is the most popular website platform that requires no extra technical or coding skills. Isn’t it wonderful? Here are a few interesting facts about it. WordPress came before Facebook & Twitter– WordPress is 14 years old now and was launched even

Importance of Facebook Marketing for your business Do you know where are your potential customers hiding? If yes, you are on the right track. If no, a valuable source of finding them is through Mark Zuckerberg’s famous creation i.e. Facebook. Facebook Marketing business benefits are immense. Maximum amount of social media engagement is seen on